Daniel Saied
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Wine Academy Superstores
Project type
Filmed, Edited, Ideated
Date
May 2024
Location
Lakewood NJ
Recently, I collaborated with Wine Academy Superstores in Lakewood, NJ, to revamp their social media strategy, focusing on Tequila-related short-form video content. In just under 2 months, we achieved remarkable results - a growth from 127 to over 15k followers and over 4 million social interactions!
Our key strategy? Crafting relatable and shareable content that resonated with our audience. By offering alternatives to mainstream liquor products that weren't entirely additive-free, we captured viewers' attention and encouraged them to share with friends for future purchases.
You can find the content here: https://www.instagram.com/winesuperstores/reels/





